Search Visibility Audit: Enterprise

Your Brand Is Invisible to AI Search.
Let's Change That.

A comprehensive, founder-led diagnostic that maps exactly where your brand is missing, across Google, social discovery and AI retrieval, and gives you a clear, prioritised roadmap to fix it.

Book Your Free Discovery Call → See Pricing
£2,750
Starting from
10 days
Turnaround
1:1
Founder-led
Search Visibility Audit
£ 2,750
Fixed-fee. No retainer. No surprises.
  • Full 3-layer visibility diagnostic
  • AI retrieval presence analysis
  • Competitor gap mapping
  • Search Visibility Roadmap (90-day)
  • Live strategy session (90 mins)
  • Priority action plan + quick wins
Book Discovery Call Limited to 3 audits per month
The Problem

Search Has Changed.
Most Brands Haven't.

ChatGPT, Perplexity, Google AI Overviews, TikTok Search, LinkedIn, your buyers are finding answers in entirely new places. Most SEO strategies were designed for 2019. If you're not visible where decisions are made, your competitors will be.

See The Search Visibility Stack →

AI answers your buyers' questions

ChatGPT, Perplexity and Gemini are replacing search results — is your brand being cited?

Organic clicks are declining

AI Overviews reduce click-through. Zero-click searches now exceed 60% on Google.

Discovery has shifted to social

TikTok, Instagram and LinkedIn are now primary discovery channels for B2B and B2C alike.

Competitors are moving fast

Early movers in AEO and GEO are building brand authority that compounds over time.

The Framework

The Search Visibility Stack™

Modern visibility isn't just Google rankings. It's three interconnected layers — and most brands are only playing on one.

3
AI Retrieval
Answer Engine Optimisation (AEO)
Your brand's ability to be cited, recommended and referenced by AI systems. The fastest-growing and least understood visibility layer.
ChatGPT Perplexity Claude Gemini Copilot AI Overviews
↕
2
Discovery Platforms
Generative Engine Optimisation (GEO)
Social, video and community platforms where your audience discovers, validates and shares. These feed signals into Layer 3 and drive awareness independent of Google.
LinkedIn TikTok YouTube Reddit Instagram Quora
↕
1
Traditional Search
Technical SEO & Content Foundations
Site architecture, Core Web Vitals, indexability, structured data and content relevance. Still essential — but no longer sufficient on its own.
Google Bing Core Web Vitals Schema E-E-A-T

The audit assesses your presence, gaps and opportunities across all three layers.

How It Works

Four Steps to Visibility Clarity

From first call to final roadmap in 10 working days.

1

Discovery Call

We align on your goals, current position, key competitors and where you need to be visible.

Day 1 · 60 mins
2

Full Audit

In-depth analysis across all three layers: technical SEO, discovery platforms and AI retrieval presence.

Days 2–7
3

Roadmap Build

Findings are translated into a prioritised 90-day Search Visibility Roadmap with clear actions and owners.

Days 8–9
4

Strategy Session

A live 90-minute walkthrough with you and your team, with Q&A and quick-win implementation support.

Day 10 · 90 mins
What You Get

Every Audit Includes

Technical SEO Audit

Full site crawl, Core Web Vitals, indexability, structured data, internal linking and canonicalisation review.

AI Visibility Analysis

How ChatGPT, Perplexity, Gemini and Copilot currently reference - or miss - your brand, products and expertise.

Competitor Gap Map

Where your direct competitors are winning visibility that you're not, across all three stack layers.

Discovery Platform Review

Your presence across LinkedIn, TikTok, YouTube, Reddit and other discovery channels relevant to your audience.

Quick-Win Action List

Immediate, implementable actions your team can execute within the first two weeks of receiving the audit.

Content Architecture Review

How your existing content is — or isn't — structured to be picked up by AI systems and discovery platforms.

Signature Deliverable

The Search Visibility Roadmap

A fully bespoke 90-day strategic plan, formatted for both executive presentation and team execution. This is the document your team will actually use, not a generic report.

  • Prioritised by impact and effort
  • Tied to your specific business goals
  • Presented in live 90-min strategy session
  • Includes AI-readiness scorecard
  • Ready to share with board or leadership
  • Editable and team-ready format
Proof & Evidence

The Methodology in Action

No ghost-written case studies. No borrowed logos. What follows is how the framework performs, drawn from 15+ years of search data, real-world patterns, and Sticky Frog's own visibility experiment.

Scenario · B2B SaaS How a B2B SaaS brand could increase AI citation rate by 312% in 90 days
312% Citation uplift
Based on real patterns & datasets This scenario reflects outcomes consistently observed across B2B SaaS brands in our dataset. Numbers represent realistic ranges, not guarantees.

A mid-stage SaaS brand with strong Google rankings but zero AI presence. ChatGPT, Perplexity and Gemini were recommending three direct competitors in response to the brand's core category queries. Their name never appeared once.

  • AI Visibility Diagnostic reveals that all product pages are structured for crawlers, not for language model comprehension — no entity clarity, no comparison signals
  • Competitor teardown maps exactly which content formats are triggering AI citations for rivals
  • 90-day roadmap targets: entity-based content restructure, question-answer format rollout across 12 core pages, structured data layer
  • Discovery platform gap closed, brand now listed and categorised on three key B2B directories feeding LLM training data
Pattern outcome: Brands applying this framework within 90 days typically move from zero AI citations to appearing in 40–60% of relevant category queries across the major platforms.
Scenario · Professional Services How a professional services firm went from invisible to recommended in AI advisory queries
8 wks To first citations
Based on real patterns & datasets Composite scenario drawn from professional services sector patterns observed across 15+ years of search strategy work.

A UK professional services firm ranking well for branded terms but absent from AI-generated answers to the questions their ideal clients were actually asking. Competitors with weaker domain authority were being recommended ahead of them — purely because of content structure, not expertise.

  • Audit identifies 14 high-intent advisory queries where the firm should appear but doesn't — all solvable with existing IP and content
  • AI sentiment check reveals the brand is described vaguely when mentioned at all, generic, not specific
  • Thought leadership restructure: existing articles rewritten as direct-answer formats with named expertise signals
  • Schema markup layer applied to people, services and credentials — makes the firm parseable as an authority entity
Pattern outcome: Within 8 weeks of implementation, firms applying this approach begin appearing in AI responses to core advisory queries, with sentiment improving measurably in platform outputs.
Live Teardown · Public Brand

What does ChatGPT actually say when someone asks about your brand?

We ran the same query set against a well-known B2B software brand, strong domain authority, active content team, good Google rankings. The AI results told a completely different story. This is the gap the Search Visibility Audit is built to close.

Queries tested across ChatGPT 4o, Perplexity, and Google AI Overviews. All findings are from publicly available AI outputs, no proprietary data used.

Query: "What's the best [category] tool for mid-market teams?" Brand not mentioned. Three direct competitors recommended by name with specific feature rationale.
Query: "How does [brand name] compare to [competitor]?" Response generated, but brand described in outdated terms matching a product version from 18 months ago. Competitor described with current messaging.
Query: "Is [brand] good for [specific use case]?" AI hedges: "I don't have enough information to say confidently." Competitor gives a direct, confident answer in the same query.
What this means All three gaps are fixable. Each maps directly to a deliverable in the Search Visibility Audit roadmap.
What Clients Say (Jason's previous agency experience)

Trusted by Teams That Take Search Seriously

★★★★★

"Jason's understanding of the SEO landscape is genuinely ahead of our previous agency. The audit changed how our entire digital team thinks about visibility. We came for an SEO review and left with a completely new strategic framework."

Digital Marketing Manager Strategy & Innovation EY
★★★★★

"The competitor gap analysis was particularly valuable. We had assumed strong performance across channels, the audit revealed three significant blind spots that our competitors were already exploiting."

Head of Digital Marketing Global Markets Division Citi Bank
★★★★★

"Rigorous, actionable and delivered with real strategic depth. The SEO audit and walkthrough is now a core reference document for our European marketing leadership team."

VP Marketing, EMEA Digital Transformation Toyota Europe
Pricing

Simple, Fixed-Fee. No Retainer Required.

Choose the right scope for your organisation. All tiers include the Search Visibility Roadmap and a live strategy session.

Entry Point AI Visibility Diagnostic
£875
One-time, fixed fee
  • Core technical SEO review
  • AI visibility check across all major platforms
  • Competitor overview (2 competitors)
  • Discovery platform presence audit
  • AI sentiment, how platforms describe your brand
  • Quick-win action list (top 10)
  • Full 90-day Search Visibility Roadmap
  • 30-min strategy walkthrough call
Book a Call Best for growing businesses & SME
Most Popular Full Search Visibility Audit
£2,750
One-time, fixed fee
  • Full technical SEO audit
  • Complete AI visibility analysis (all platforms)
  • Competitor gap map (up to 5 competitors)
  • Discovery platform review
  • Content architecture analysis
  • Quick-win action list
  • Full 90-day Search Visibility Roadmap
  • 90-min live strategy session
Book Discovery Call Best for established brands & scale-ups
Enterprise Comprehensive Enterprise Audit
Custom
Scoped to your organisation
  • Everything in Full Audit, plus:
  • Multi-market / multi-brand scope
  • Unlimited competitor analysis
  • Stakeholder workshop (half-day)
  • Executive summary for board reporting
  • Quarterly check-in (3 months)
  • Implementation support option
  • Priority access to Jason's time
Request Custom Scope Best for global brands & agencies
Not ready to commit?

Start with a Free Search Visibility Snapshot

Before you invest in the full audit, see where you actually stand. The free Snapshot covers all three layers of the Search Visibility Stack, SEO health, AI citation check, and discovery platform presence — reviewed personally and delivered within 48 hours. No obligation, no automated report.

Request Free Snapshot →
Free No cost. No obligation.
Delivered within
48 hours by a
real expert
Fit

Is This Right for You?

This audit is for you if…

  • → You're a marketing or digital leader at an established brand or scale-up
  • → You're concerned your brand is being missed by AI search tools
  • → You want a clear, structured action plan, not a vague set of recommendations
  • → You've invested in SEO but aren't sure it's keeping pace with how search is evolving
  • → You need to make a case internally for AI search investment
  • → You want founder-level strategic thinking, not an agency account team

This probably isn't right if…

  • → You're pre-launch or have no existing digital presence to audit
  • → You're looking for an ongoing monthly retainer from day one
  • → You need a 48-hour turnaround — the audit requires 10 working days
  • → You want generic recommendations that could apply to any business
  • → You're not in a position to act on the roadmap once it's delivered
Questions

Frequently Asked

How long does the full audit take? +
From the initial discovery call, the full audit and roadmap delivery takes 10 working days. The process includes two live sessions, a 60-minute discovery call at the start and a 90-minute strategy walkthrough at the end.
What do I need to provide? +
Access to Google Analytics, Google Search Console and any existing SEO tools you use. We'll also ask for a list of your key competitors and target terms. Everything else, the analysis, competitor research, AI testing, we handle entirely.
Can we implement the roadmap ourselves? +
Absolutely - the roadmap is specifically designed to be actionable by your internal team, with clear prioritisation and guidance. Many clients implement it independently. If you'd prefer implementation support, we also offer The Foundation Sprint as a follow-on engagement.
Do you offer a retainer after the audit? +
The audit is a standalone, fixed-fee engagement with no obligation to continue. If you want ongoing strategic support, we can discuss options after delivery, but there's no upsell pressure built into the process. Most clients start with the audit to get clarity, then decide what they need next.
Why is it limited to 3 audits per month? +
Every audit is conducted personally by Jason, not delegated to a junior analyst. To maintain the depth and quality of work, availability is intentionally capped. If you're interested, it's worth booking a discovery call sooner rather than later.
Is the £2,750 price fixed? +
The Full Audit at £2,750 is fixed, no hidden costs, no scope creep charges. For enterprise or multi-brand engagements, we scope custom pricing. The discovery call is always free.
Book

Book Your Free Discovery Call

30 minutes. No pitch. Just a straight conversation about where you are and whether the audit makes sense for you.

What to expect

  • ✓ A genuine conversation, not a sales call
  • ✓ Quick review of your current visibility position
  • ✓ Honest assessment of whether the audit is the right fit
  • ✓ Clarity on next steps and timeline if you want to proceed
  • ✓ No obligation. No hard close.

Audit availability

  • ● Limited to 3 audits per month
  • ● Next available slot: April 2026
  • ● Book now to secure your place

Ready to Stop Being Invisible?

The brands getting found in AI search today are building advantages that compound. The sooner you understand your gaps, the sooner you close them.

Book Your Free Discovery Call → Free 30-minute call · No obligation · Founder-led · Limited availability
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Frequently Asked Questions

Common questions about AI search, AEO, and how Sticky Frog helps B2B businesses get cited by AI engines.

What is AEO (Answer Engine Optimisation)?

AEO stands for Answer Engine Optimisation. It is the practice of structuring your website content, entity data, and online presence so that AI search engines like ChatGPT, Perplexity, and Google AI Overviews cite your business in their generated answers. Unlike traditional SEO, which targets click-through traffic, AEO targets citation: being the source an AI engine recommends when someone asks a relevant question.

Why does AI search visibility matter for B2B businesses?

B2B buyers increasingly use AI tools like ChatGPT and Perplexity to generate vendor shortlists before making contact. If your business is not cited by these AI engines, you are invisible to these buyers at the most critical point in their decision-making process. AI shortlisting makes AI search visibility a strategic priority for any B2B business.

What is the difference between SEO, AEO, and GEO?

SEO focuses on ranking in traditional Google search results. AEO (Answer Engine Optimisation) focuses on being cited in AI-generated answers on ChatGPT and Perplexity. GEO (Generative Engine Optimisation) focuses on appearing in outputs of generative AI tools. Sticky Frog specialises in AEO for B2B businesses and professional services.

What is an llms.txt file and does my website need one?

An llms.txt file is a plain-text file at the root of your domain that tells AI language model crawlers what content to index, trust, and cite. It is the AI equivalent of robots.txt. Most business websites do not yet have one, making it a meaningful competitive advantage in AI search visibility.

How long does it take to see results from AEO?

AI search visibility improvements can begin within 4 to 8 weeks for technical fixes like schema markup and llms.txt. Content-driven citation builds over 3 to 6 months. The AI Visibility Accelerator is a minimum 6-month engagement delivering results across ChatGPT, Perplexity, Google AI Overviews, YouTube, and Reddit.